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Pole length finder and mega menu

How did we help Alpenwert take the question of pole length off shoppers' hands?

A calculator tells shoppers which length to set their poles to.

Industry
Outdoor equipment
Model
B2C
Platform
Shopify
Period
Since November 2024
Building blocks
  • Pole length finder
  • Size chart
  • Mega menu

Starting point

What we found

Alpenwert sells hiking poles and outdoor equipment. A product photo cannot tell you which length fits.

  1. Many shoppers do not know which pole length fits their body height and activity.

    Why people react this way
    When shoppers have to calculate or estimate themselves, they put the decision off.
    What is different now
    A pole length finder calculates the right length from activity and body height, plus a size chart for each sport.

  2. Anyone browsing the menu cannot see what is behind a category.

    Why people react this way
    You recognize an image faster than you read and interpret a name.
    What is different now
    The mega menu shows an image and the matching products for every category.

Result

What changed

The pole length finder is live and gives an instant recommendation for every activity and body height.

Intro call

What would we find in your store?

We start with your visitors' behavior. In 30 minutes with David Pehl or Anas Elimani you will learn whether and how we can help.

  • 180+ stores we have worked on
  • Over 300 store audits
  • 5.0 stars from 17 reviews
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